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Everything You Need to Start an eCommerce Business in 2021

Everything You Need to Start an eCommerce Business in 2021

The last year had devastating effects on economies and families across the globe; this is because of the covid-19 pandemic and restrictions that were enforced because of it. According to statistics, 60% of business closures were due to the pandemic and restrictions. As a result, most businesses couldn’t sell, and this meant havoc for many of them. However, businesses and consumers quickly found new and innovative ways of marketing products without struggling with regulations. As a result, online companies have reached an all-time high, and according to experts, this will only increase in the very near future. 

It’s not all bad news, though, as regulations affected brick and mortar businesses, more innovative individuals noticed how effective digital marketing has become at targeting specific demographics of individuals. This means that it’s much easier to make a sale online than making a sale at a physical shop. It’s less work, less costly and faster, so why not consider an online store only. This article will look at what you need to start your own eCommerce business from the ground up. 

Image by Firmbee from Pixabay 

1 Products 

When you want to start selling online, it’ll be ideal to have a product or products in place already. You have to do some research in this department to ensure you can compete with similar products in quality, price and time. By offering a customer a better turnaround time, a better price and good quality, you’ll be able to convert quite some sales. In most instances, it’s better to sell several products, even if it’s affiliate products, the more listings you have on your website, the better. 

2 Website 

Your website will play a vital role in the sustainability of your business; this is because it will be your virtual storefront, and all potential customers will first do some research on your site. Ensure your front page is jam-packed with positive reviews, happy customers and successful transactions. You can easily create a sleek designed website offering the best user experience to potential customers by using WordPress. This is software that allows you to create and design websites with a drag and drop function. It outweighs the significant fees developers ask by far and is a great platform to start with. 

3 Market Research 

Your market research will determine how effective you’ll be able to market your business or, let’s instead say, how effective you’ll be able to target the correct people. You can do market research by finding your industry related keywords and using Google’s keyword planner to your advantage. It’s also essential that you make use of analytics and research concerning your performance. It will enable you to improve in all departments, whether converting sales or searching for the best click testing tool. You’ll quickly determine how many potential customers you might reach and how many sales you’ll be able to make with that reach.

4 Online Presence 

When operating a digital business, one place where you’ll find many potential customers is social media. Irrespective of the marketing aspect, it’s crucial you develop and maintain brand focused social media pages. These will assist you in getting your name out there, and well maintained social media pages might influence potential customers. You can also build up a following and start targeting the friends of the individuals following you. Before you know it, you’ve got fifty thousand followers and a sustainable business model. You can also integrate your website and social media accounts to monitor how people interact with your business closely. 

5 Google Ads 

Google ads are an excellent way of marketing when your target audience first does research and then buys. People primarily do research on Google, and when you run Google Ads marketing campaigns, they’ll most likely find what you have to offer as well. No one ever goes to the third page of Google to find a reliable business; make sure you rank well by paying Google for a spot when relevant keywords and phrases are searched. 

6 Social Media Marketing 

Social Media marketing is also an affordable and effective means of reaching the right people fast. With platforms like Facebook ads, you can almost be ensured of generating some leads for your institution. In addition, you can also utilize Facebook’s artificial intelligence to optimize your marketing campaigns. Artificial intelligence will learn how to best generate leads for you and give you an accurate estimate of what it will accomplish for you. 

When it comes to online businesses, it’s all about the look and feels you offer your customers. Combine this with reasonable prices and effective marketing; nothing will stop you. Ensure you use data to your advantage and develop your business to the best it can be. 

Tia, and TipsfromTia.com  is trying to keep you looking good and
feeling good, from the inside out. If you’ve got a problem or a tip email me! Be sure to Like and share on Facebook or Follow on Twitter or Instagram.

The Companies You Can Run Completely Remotely

The Companies You Can Run Completely Remotely

With the pandemic giving no real signs of letting up any time soon, keen entrepreneurs are going to need to consider what they can do to survive. If you are someone who loves a new project and you are wondering what you could do to get your new business off the ground, it’s going to be important to try and find an idea for a company which can easily survive through remote control. Here are some examples of the kinds of companies you are probably going to be able to run entirely remotely.

Image Source – CCO Licence

E-commerce

Not only is it possible to run an e-commerce store completely from home with the help of other remote workers, it is also the kind of business that has actually been doing really well the past twelve months. The e-commerce industry is booming, and there has rarely been a better time to get into this side of things than now. To make this a successful operation, you need to sell items that you and your team can easily make and package from home. You might even want to use it as an opportunity to sell on your arts and crafts that you might have made.

Dropshipping

This is a similar kind of business model to e-commerce, but it varies in that you are not generally making the products yourself. Of course, that makes it ideal for a time such as this during the pandemic, as you neither need to make products yourself at home nor use factories and warehouses to do so. Essentially, you don’t actually keep any goods in stock – instead, you act as the go-between for the providers and the buyers, and in this way you can actually make quite a considerable amount of money. Find out how dropshipping works here.

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Tutoring & Coaching

Do you have something you can teach others? Perhaps you have some skill that you know people would love to learn. Whatever it might be, if you get a few other people together with you who also have that skill, or something similar, you could set up your very own tutoring and coaching service online. There are few skills which you can’t teach online these days, with video conferencing software being as good as it is, and you could find yourself making a considerable amount of money in no time at all. This is definitely one to think about.

Digital Marketing

One effect of the pandemic has been that businesses have started to truly appreciate just how important the digital aspect of marketing might be. This has led to a surge in sales in this industry, and it’s something that is worth taking advantage of if you know how. By setting up your own digital marketing campaign, you should be able to help other businesses get ahead, and you can provide all of the services you need to provide completely remotely.

These are all worth looking into if you want to run a business completely remotely, so make sure you are considering them.

Tia, and TipsfromTia.com  is trying to keep you looking good and
feeling good, from the inside out. If you’ve got a problem or a tip email me! Be sure to Like and share on Facebook or Follow on Twitter or Instagram.

The Requirements Of A New Online Business

The Requirements Of A New Online Business

You might be in the position where you are keen to take your blogging to the next level. Or maybe you have just had a fantastic idea for a new business, and you want to sell your product online. Whatever it is, starting up a new online business takes a lot of determination and guts, and a keen understanding of what works and what doesn’t. It also requires that you have some essential things under you belt before you begin, so that you can be sure of starting in the right way. In this article, we are going to look at what those requirements might be, so that you can ensure you are starting off in the right manner.

 

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Money

 

Obviously enough, you need a decent hit of capital in order to be sure that you are going to be strong in the early days of business. What’s more, the very act of setting up the business itself requires that you have a decent amount of money to begin with. So if you are keen on setting up your own online business, first make sure you have the necessary financial impetus to really make it happen. This might requires that you borrow a little money, so make sure that you are able to first. Look into how to get your credit score up and then go and find the funding you need; if lucky, you could even end up with a non-repayable grant coming your way. However you do it, make sure you have the money you need to get going in a strong way.

 

Website

 

You simply cannot exist without a website. This is true for an offline business, so it is certainly true for your new online business. You need to have a website which is actually going to act as a face for the business in a good way, and that will mean that you are able to bring people in much faster as well. If you need help with the website, then make sure to hire someone who has a lot of experience with specifically business-related websites, as there is a huge difference between those and, say, personal blogs. Get the website right, and you have taken care of what is the most essential business requirement of all, as well as started to think about your branding too.

 

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Marketing

 

Marketing is actually fairly easy to do with an online business, partly because digital marketing is so effective and so fast to make happen. Even if you have zero experience in this area, you will find that it is surprisingly easy to create the marketing that you need for your business – and it will mean that your company is much more likely to get off the ground in a big way. Focus on the marketing early, and you will be off to a stronger start. Remember too that it is necessary to market both early and also long into the future, and to never let up on this front if you want your business to flourish.

Tia, and TipsfromTia.com  is trying to keep you looking good and
feeling good, from the inside out. If you’ve got a problem or a tip email me! Be sure to Like and share on Facebook or Follow on Twitter or Instagram.